Consulting
Fractional expertise. Real results.
I take on a small number of consulting engagements each year—companies that need senior-level web and search strategy without a full-time hire. If you've landed here through a referral or found your way here on your own, either way: let's see if it's a fit.
Search strategy — SEO, AEO & GEO Anchor offer
A full audit of how your web presence is performing in traditional search and AI-generated answers—followed by a prioritized strategy to close the gap. Most companies are optimizing for the wrong question. This is where we figure out the right ones. Deliverable: a clear, actionable roadmap your team can execute with or without me.
Also Available
Content architecture
Full-funnel content systems built around buyer intent, not keyword volume.
Conversion & CRO
Behavioral data translated into a prioritized optimization roadmap.
Attribution & analytics
Closing measurement gaps across GTM, GA4, CRM, and Ads so leadership can see pipeline clearly.
How it works
Retainer engagements preferred — I do my best work when I'm embedded long enough to see what's actually happening. Project-based work is available for audits and strategy deliverables. Referral-based intake preferred, but if you've found your way here and the fit feels right, reach out anyway.
Interested? Start with an email: paigencraft@gmail.com